WePlay
WePlay, a Sports-tech app, needed a fresh, high-energy brand voice to resonate with its core customer base of young athletes and distinguish itself from standard utility booking apps.
Social Media Branding
UI / UX
Illustrations
Print Media
Website Assets
Roles
Brand Designer
Graphic Designer
Client
Alliance Sports Services Pvt. Ltd.
Overview
Needs
The company required a clean, sporty design system and custom illustrations that could both empower players and convey relatable, lighthearted scenarios faced by the football community
Solutions
The solution delivered a dynamic visual strategy centered on clean layouts and high-impact action photography to celebrate players and the game. Custom illustrations were simultaneously developed to convey lighthearted, engaging content that fostered community and boosted brand relatability across social media and the app.
Social Media
